25 January 2018

"SAP is now finally a leader in marketing.

"SAP is now finally a leader in marketing. Who would have thought that?" SAP Hybris CTO, Moritz Zimmerman, in his keynote to the 2017 SAP Hybris Global Summit had just highlighted the company´s appearance as a leader in the latest Gartner magic quadrant for multi-channel marketing.
And indeed, SAP Hybris, the commerce arm of the German software giant, is finally talking about being — among other things — a "marketing cloud." It´s been a long time coming. Tracking the progress of Hybris over the last few years, I´d perceived an avoidance of discussing the whole marketing cloud space — an emphasis, instead, on front office microservices.

Read the full article here http://www.dmnews.com/marketing-automation/sap-hybris-finally-a-marketing-cloud/article/701007/

04 January 2018

Notes from LinkdedIn Article

Three Things You Must Do On LinkedIn Every Day

 See this Fobres article on how to  get the most of LinkedIn. I use didn't use it like this is 2017 and wondering what the impact could be on my 2018.  Will raise my LinkedIn partnerships to a new level, or behave more like a Facebook, "like?"

https://www.forbes.com/sites/williamarruda/2018/01/03/three-things-you-must-do-on-linkedin-every-day/